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In our Indo Western fashion community, we celebrate bold and inspiring individuals. That is why, in our Let’s Talk Indo Western interviews, we speak with them about Indo Western fashion, personal growth, and their fashion journeys. Our goal is to meet and connect with exciting new people, find inspiration, and grow together as a community.
We spoke with Adele Becker — a personal stylist and closet auditor with over 15 years of experience. On her Instagram channel, @adelebeckernyc, she shares exciting outfits, fresh finds, and personal moments with her community of almost 24,000 followers. In our interview, Adele talks about how her career began through word of mouth, her approach to working with clients, and how she would style Indo Western fashion.
STYLØR: Since our community is all about Indo Western fashion, we’re so curious to know, have you ever heard of Indo Western fashion prior to this interview?
Adele Becker: I did not, but I read a couple of articles on your website. It all sounded amazing. I’m actually a big fan of Indian culture. In fact, I used to travel to India quite a lot. If I add up all the time I’ve spent there over the years, it’s probably around two and a half years in total.
STYLØR: After exploring Indo Western fashion on our website and visiting the brands’ online shops, what are your thoughts on it?
Adele Becker: I looked at some of the designers, and I saw that you have a great variety, ranging from something very fancy, like a gala-style look, to more casual yet colorful pieces. From a stylist’s perspective, I think the best approach in New York is to mix and match. For example, combining a tunic or something longer, like an overshirt, with pants for women. Other examples include incorporating Indo Western jewelry, patchwork or stamped fabrics, or even a unique combination of sandals that reminds me of Indian culture.
STYLØR: Were there any Indo Western brands or products that really stood out to you?
Adele Becker: Yes. I really like the Pearls & Emeralds Tassel Necklace by Isharya, the Brown Stone Halter Neck Embroidered Dress by Manish Malhotra, as well as the Camilia Shirt from Verb by Pallavi Singhee.
STYLØR: We would love to learn more about you as a person. Imagine someone meets you for the first time. How would you introduce yourself?
Adele Becker: Hello, I’m Adele Becker. I’m a personal stylist with over 15 years of experience. I help people feel happy and confident by guiding them in creating the wardrobe of their dreams. I’d also say that, in the process, I’m probably saving them money too.
STYLØR: Could you tell us more about your childhood and how you grew up?
Adele Becker: It’s very interesting. I grew up in Kazan, a city in the southern part of Russia near the border with Kazakhstan. The environment was shaped by a semi-Muslim culture, although it didn’t influence me that much. After graduating with two degrees, one of which was in fashion journalism, I began working for local magazines and writing articles. Yet, one day, my friends asked me to go shopping with them. At first, it was just for fun. But through word of mouth, they started bringing their family members. And that’s how it all began with me as a personal stylist and closet auditor. Fast forward, I moved to New York ten years ago, where I’ve continued my journey ever since.
STYLØR: Were there any people, events, or circumstances that significantly impacted your life or helped shape who you are today?
Adele Becker: I wouldn’t say there was one specific moment that was eye-opening for me. Instead, I’d say that I’m 37 and still shaping myself. I truly believe that when you think you have fully formed your style, even your professional style, you stop growing. That’s why I aim for constant improvement by paying attention to the little things in everyday life, especially when I travel. In my opinion, a year from now, neither of us will be the same person. Not mentally, not physically, and not in terms of style. We’re always evolving, and so is our approach.
STYLØR: When looking back, what has been your greatest success in life so far?
Adele Becker: The greatest professional success for me would be having conversations with people around the world who say, “Adele, it has been more than ten years since we met, but I’m still wearing something you helped me choose back then.” Hearing this kind of feedback makes me so happy and feels like a true honor. Especially if we don’t treat clothes as just fabric, but as something more meaningful. For example, when I take a moment to think about how many people’s lives I have improved by helping them make the right choices, it really touches me. It might sound altruistic, but I want to develop my clients’ style so well that one day they won’t need a stylist at all. I want to help them build such a clear understanding of themselves that in five years, they’ll be perfectly fine on their own. That’s my vision.
STYLØR: What is your earliest memory of fashion?
Adele Becker: My mom. She was such a big fashionista back then. As I mentioned earlier, I was born in 1988 and grew up during the collapse of the USSR in 1991. At that time, people didn’t own much. I remember my mom creating the most terrific outfits out of almost nothing, since there wasn’t much available to buy. Hence, I believe that when people are under any kind of stress, their fantasy and vision become wider and more creative.
STYLØR: What does fashion mean to you?
Adele Becker: That’s a good question. For me, fashion is the story we tell without speaking. It’s how we show the world who we are — or who we want to be. It’s emotion in fabric, identity in motion. Not just what we wear — but how we feel wearing it.
STYLØR: How would you describe your personal fashion style?
Adele Becker: As a woman, I go through different moods and stages in life. On top of that, I travel a lot and live in New York City, which influences my personal style every day. For example, my style tends to be very selective and comfortable because my lifestyle doesn’t allow me to be impractical. Another important factor is the limited space I have in New York. I don’t have an amazing walk-in closet, so I have to be very thoughtful when I buy something. I ask myself: How many times will I wear this? Can I resell it in a few years if I get tired of it? And will it truly make me happy?
STYLØR: Where do you find the inspiration for your and your client’s looks?
Adele Becker: Finding inspiration is a completely different process when it comes to my clients. For them, I focus on making sure the pieces are high quality, follow the concept of cost-per-wear, and are easy and understandable to wear. That’s why I emphasize staples, items you can wear every day. In my opinion, without staples in your wardrobe, it’s very hard to build anything beyond that. Together with my clients, we ask questions like: Are you comfortable? Do you feel confident? Does this make you happy? Are you satisfied with your look? In contrast, my personal style is more whimsical and athletic. I work in it and live in it. So for me it can be a bit more adventurous since I already have the staples in my wardrobe.
STYLØR: You show your passion for fashion on social media with great success. As of today, you have almost 24,000 followers on Instagram. Correspondingly, we’re curious to hear, what inspired you to start posting content on social media?
Adele Becker: That’s a great question. I love photography and taking pictures of pretty much everything. When I saw something interesting back then, I wondered why I couldn’t share it. So for me, it’s a simple, organic, and easy process, just like it’s for most people who take pictures of themselves in the mirror or elsewhere. However, I’d not say social media is a big part of my life because I don’t create that much content. I do not. But I have noticed that when you start creating content, many brands reach out to collaborate by offering clothes. Yet, living in New York makes you very thoughtful about what you accept. Since space is limited, you ask yourself what gifts you really want to accept. So when I do accept a collaboration, it has to be something I truly love, something of great quality, and something I know I’ll wear many times, not just once for a photo.
STYLØR: Are there any other fashion content creators who inspire you?
Adele Becker: Yes. Content creators that truly inspire me include Laura Vidrequin Roso (lauravidrequin), Courtney Grow (courtneygrow), and Leandra Medine Cohen (leandramcohen).
STYLØR: What are your next goals on social media and in life?
Adele Becker: Personally, my biggest dream is to create a family and become more family-oriented in the next few years. Professionally, my biggest dream is to create my own brand. If there’s a niche in the market in ten years that’s missing something, I’d like to step away from what I’m doing and build a brand that I believe will fit into the world at that time.
